![]() ![]() We utilized the barber’s social media to get the word out and a good ol’ sign in the window.” If you haven’t ever used gift cards maybe now is a time to try. Their patrons love them and want them to stay open so they are in a prime position for a “ pay ahead and get a discount” model. I was worried about them when things started spreading and while chopping it up, we had an idea to utilize gift cards for the first time. They are used to having 1 hour+ wait times for their first-come-first-serve location. “ My favourite client is my local barbershop, and they have been hit hard. Will definitely be doing more like that in the future.”Īnd another Reddit user came up with something similar for his favourite barbershop: ![]() Didn’t pay for any ads and took £600 in 4 hours. With the preorder, you got a free tote bag and art print. “ I opened a preorder for a new t-shirt last night after getting the excitement built up on my social media. Here’s how Sophie from Twisted Squid leveraged preorders: However, pre-orders have proven to be very effective in changing people’s minds and getting more customers. There are a lot of obvious reasons why people won’t spend money on non-essential items during an economic crisis. Even after vaccines have been distributed, a few simple actions can help consumers feel secure enough to return. Moreover, you can assign numerous staff to monitor and restock the supplies as needed in order to stay on top of things. Providing cleaning goods, hand sanitizers, and masks at the front of the store can also help build consumer confidence in your business. I would also make it known to your consumers that you do, in fact, have a strict cleaning policy in place.ĭisplay the policy in a prominent location where your customers may easily notice it, and incorporate it into some of your advertising materials. If you have a cleaning policy in place during the epidemic, I would recommend sticking with it for a little while longer. One method to accomplish this is to ensure that the store is immaculately clean. People want to feel protected after a pandemic, so I would continue to emphasize the need for hygiene and publicize the idea that it is a priority. To attract more consumers, I recommend that you develop a clear cleanliness protocol. ![]()
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